Oh hi hello there. I'm Mallory Blair. I am a 23-year-old New Yorker, spending most of my time making Small Girls PR run.

Before landing on this page, you and I were only separated by a mere three degrees. Now we can be one on the web. That's not the definition of technological singularity but it should be.

With this tumblog, I promise kittens and balls of yarn for the kittens to play with. There will be some making out and a lot of hand-holding. I hope that when you are lonely and lost on the outmost corners of the interweb, you can come here and find yrself and feel the good vibrations. You are special and no one can touch that!

Your Pal Mal

When the world shifted from portals to search, Google was the big winner. Now the shift is from search to social, with Facebook as the big winner. The mega-trend is Portals → Search → Social. That’s the big defining shift on the web and we are at the very beginning of the transition to social. Portals are about impressions, search is about queries, and social is about sharing. It turns out that sharing is a richer, more human currency. Jonah Peretti on Facebook for BuzzFeed

On my way to last night’s Webutante Ball.  
Wearing vintage from client Audrey Grace Boutique and jewels by client Sorrelli

On my way to last night’s Webutante Ball.  

Wearing vintage from client Audrey Grace Boutique and jewels by client Sorrelli

smallgirls:

Living the dream - One pitch at a time. Small Girls PR.
Leia, Bianca, Mallory, and now Annie.  

If HBO’s GIRLS was small GIRLS pr…

smallgirls:

Living the dream - One pitch at a time. Small Girls PR.

Leia, Bianca, Mallory, and now Annie.  

If HBO’s GIRLS was small GIRLS pr…


Anonymous

Q: I have two questions regarding working for Small Girls. 1: Do you have to be female? and 2: Would you employ somebody who lives in England?

A:

Definitely don’t have to be female. As stated, we have one proud male on the team and are actually interviewing another two this week alone.  Contrary to our name, we’re not height or gender discriminatory.

Unfortunately, however, living in or near NYC is needed in order to fill either of the currently open positions.

smallgirls:

Consider this our official welcoming of Annie Jackson onto the Small Girls PR team!  
We first met Annie in Utah this past March when we were flown out to speak at Utah State University’s PRSSA conference.  Annie got our attention when she showed up with tiaras for all the girls who came to see Mallory speak about our Tiza.com prom campaign and then blew us out of the water when she detailed how she also built a local cupcake bakery’s social campaign from the ground up (just like our activation for Spot Dessert Bar) in addition to chairing her university’s PR club and producing all of the events therein.
It wasn’t long before we offered her a position here, scooped her up and flew her to NY to join us to execute research and assist in outreach on our client accounts.  We’re now a team of 4 in the offices and 5 total (rounding out the fifth is Brandon, our paid media specialist, who works remotely in… surprise… Utah!) 
*above image created by Annie and sent to us upon accepting our offer

Annie is our newest addition but far from the last.  
We’re hiring!
We’re looking to fulfill positions in
Operations (think Joan on Mad Men) 
      as well as
Press & Blogger Outreach (with experience in the field and proven editor relationships.) 
If either of those sound up your alley, e-mail us at bigbiz (at) smallgirlspr (dot) com.

smallgirls:

Consider this our official welcoming of Annie Jackson onto the Small Girls PR team!  

We first met Annie in Utah this past March when we were flown out to speak at Utah State University’s PRSSA conference.  Annie got our attention when she showed up with tiaras for all the girls who came to see Mallory speak about our Tiza.com prom campaign and then blew us out of the water when she detailed how she also built a local cupcake bakery’s social campaign from the ground up (just like our activation for Spot Dessert Bar) in addition to chairing her university’s PR club and producing all of the events therein.

It wasn’t long before we offered her a position here, scooped her up and flew her to NY to join us to execute research and assist in outreach on our client accounts.  We’re now a team of 4 in the offices and 5 total (rounding out the fifth is Brandon, our paid media specialist, who works remotely in… surprise… Utah!) 

*above image created by Annie and sent to us upon accepting our offer

Annie is our newest addition but far from the last.  

We’re hiring!

We’re looking to fulfill positions in

  • Operations (think Joan on Mad Men) 

      as well as

  • Press & Blogger Outreach (with experience in the field and proven editor relationships.) 

If either of those sound up your alley, e-mail us at bigbiz (at) smallgirlspr (dot) com.

well… R U?

as appeared in Mondo 2000 #10 (1993)

well… R U?

as appeared in Mondo 2000 #10 (1993)

“Healing” by BFFA3AE member Daniel Chew

Inspired by Nelly’s band-aid.

((Come see me in an iCarly-inspired BFFA3AE performance this Saturday early evening at Backyard Projects))


Anonymous

Q: hi anyone wanna chat

A:

a/s/l?

At #ROFLcon in Boston- currently listening to creators of Nyan Cat, Me Gusta meme, ‘huh’ guy, and Double Rainbow guy (Taken with instagram)

At #ROFLcon in Boston- currently listening to creators of Nyan Cat, Me Gusta meme, ‘huh’ guy, and Double Rainbow guy (Taken with instagram)

Rainy day outfit: OAK cloak, hat a la Aaron Meyers, American Apparel leggings, Tortoise & Blonde frames + Mini Mini Market boots.

Rainy day outfit: OAK cloak, hat a la Aaron Meyers, American Apparel leggings, Tortoise & Blonde frames + Mini Mini Market boots.


Anonymous

Q: Hi, What does Pal Mal mean? Is it Yiddish? I was watching an old t.v. show from the 70s and one of the characters who speaks a lot Yiddish also said "pal mal" but I didn't know what it meant. Here's the dialogue/context: "It's not as futile as all that, is it?" "Oh no, of course not, a bunch of sign waving school teachers running pal mal (spelling?) into the streets whooping it up. It's a real show stopper!" *Laughter* -- I would really appreciate your feedback. Google didn't yield anything.

A:

This is a really funny, great question.  Here’s why:

  • My username is a nickname I was given as a kid… my father called me his pal Mal.  ’Mal’ being short for ‘Mallory’- my full name. Since I’ve started the blog I’m now everyone’s pal, or at the very least “your”s.
  • My father’s first language is Yiddish.  Totally unrelated to Mal and totally unrelated to pell-mell, which I believe is the word you heard on that TV show.
  • Pell-mell is actually English and is defined as a rushing, tumbling mass. For example, “The children dashed pell-mell on the beach and head first into the waves.”

Q: gram of thrones is a great idea. i love you.

A:

i love lamp.

(thank you!)

Literally at a MY SUPER SWEET 16 party only it’s a 50th birthday (Taken with instagram)

Literally at a MY SUPER SWEET 16 party only it’s a 50th birthday (Taken with instagram)

gramofthrones:

Joffrey acquires photo app at 2 Copper Star valuation. Believes this will have kingdom wide benefits; north sends flurry of ravens, vowing to uninstall.

Meet our newest project, the Gram of Thrones blog - a collection of the most instagrammable moments from HBO’s Game of Thrones.  I write the captions, Leia makes the pictures, we all LOL.

gramofthrones:

Joffrey acquires photo app at 2 Copper Star valuation. Believes this will have kingdom wide benefits; north sends flurry of ravens, vowing to uninstall.

Meet our newest project, the Gram of Thrones blog - a collection of the most instagrammable moments from HBO’s Game of Thrones.  I write the captions, Leia makes the pictures, we all LOL.

They say that eyes are the window to the soul.  

Here is an actual window in my eye.

And a browser window in my eye.

Which is probably close to what my soul looks like, actually.

(Special thanks to Tortoise & Blonde’s Quincy frame for letting you all see into my soul.) 

ETCETERA theme by Hrrrthrrr